Benefits
Benefits of Dynamic Pricing capability include:
• Flexibility in pricing structures: Salesware-standard pricing rate schedules include four schedules with five date ranges per schedule. Dynamic Pricing allows the specification of an unlimited number of date ranges.
• Reduced amount of items with account and package pricing: Item prices may be modified based on the presence of an account. This allows for one generic set of items to be configured (the “retail” or “walk-in” rate) and discounted based on the presence of a specific account.
Example:
The following tickets are essentially the same. They provide a 1 day ticket to an adult. They vary only due to the price of the item.
• Adult 1 Day – Wholesale $25
• Adult 1 Day – Group $30
• Adult 1 Day – Corporate $27
• Adult 1 Day – Walk-in $35
With Dynamic Pricing capability, these items can be consolidated into a single item, Adult 1 Day, priced at the walk-in rate. The Adult 1 Day item may then, have its price altered based on the sale of the item to a wholesale, group or corporate account.
Package pricing can also help to reduce the amount of items.
Example:
The following items are configured for a cafeteria.
• Hamburger $4.00
• Fries $2.00
• Coke $2.00
• Value Meal $6.50
With standard pricing, the Value Meal item has to be configured in order to deal with price variations even though it really represents the sale of a hamburger, fries and Coke. But with Dynamic Pricing capability, the Value Meal item is not necessary because a rule can be configured that alters the price of each part of the meal (package) when sold together as a single item with modifiers.
Pricing updates for many items can be accomplished by editing a single rule.
Once Dynamic Pricing Rules are configured, pricing updates can easily be accomplished by modifying the appropriate rules. All items and accounts that use the updated rule have their associated prices updated.
Example:
Thirty items use the ADMISSIONS pricing rule. When the price of admission is increased, just the ADMISSIONS rule needs to be modified in order to update the pricing for the thirty items using the ADMISSIONS rule, as opposed to having to edit the individual price of each of the thirty items.